hot takes

partnering with people editors jack irvin and carly breit, planet oat brought custom coffee and matcha recipes to life through a native article and social-first content campaign. i led art direction and production across the photoshoot, tiktok videos, and instagram reels to create a cohesive experience across platforms. Art Director + Designer: Libby Groden Photographer: Alex Huang Food + Prop Stylist: Erika Joyce Content Creator: Madeleine Hiu Producers: Laikyn Fishburne + Marilee Hodge Editor: John Leh